When creating luxury packaging, essentially the same principle is applied as by fashion designers in haute couture: “Refined simplicity often arises from complex processes.” In many cases, a cardboard jewelry box laminated with subtle pearlescent paper and precisely embossed has a more luxurious effect than that printed in eight-color and coated. Luxury glass perfume bottles are usually characterized by excellent transparency and simple curves. The closure is often the only element that gives a semblance of exclusivity. Glass and metals have a big advantage compared to paper and cardboard, they themselves are considered to be more expensive, noble or even premium.