Instead of job repeatability, its variation is increasingly requested today. Digital printing has became the challenge to design shorter label series. Considering the printers are able to flexibly change graphic design of labels, customers have increasingly required even varying shapes. Laser cutting is an optimal option here. Today, digital printing together with laser cutting represent an ideal concept for the alternation of a graphic as well as a structural design. Although the size of order affects its price still, the impact is not so hard as in the conventional printing.